Company Profile

• Industry
  Telecommunication – Mobile Phone and Service Provider
• Subscriber
  More than 50 million subscriber across many continents
• Integrated Solution
  Panamax – Bridge2Call
• Company Website Address
  http://www.aircel.com
• Business Overview
  Aircel is one of India’s largest GSM mobile phone service providers, having its operations in 18 circles out of 23. Aircel offers prepaid and post paid GSM phone coverage across different telecom circles in India. Aircel primarily provides National and International long distance services telephony services. Aircel has wide of product that premium internet services, E-Conferencing, MPLS VPN and Smart Stream, Voice over Internet Protocol and Managed Video Services on Wireless Platform including WIMAX.

Business Challenges

Aircel needed platform that suits the requirements of ‘Next Generation Network’ and wanted to implement the service that enables ‘International Calling’ service with affordable price and must be user friendly, so service adoption becomes easy and spared very rapidly.

Aircel having its operations in 18 Telecom Circles. As the circle get change they want to provide Interactive Voice Response (IVR) support in Local Language of Circle or other benefit they wanted that solution must be highly customizable in nature, so that Aircel facilitates their customer with Dynamic - Interactive Voice Response Support.

Aircel also looking for solution that able to manages various Rate Sheet – Circle wise and Carrier wise. Additionally, Aircel looking for feature that provides ‘Rate Overriding’ facility (that should be configurable - Call Level Wise) to apply administrative/add-on charges.

Apart from this, Aircel looking for robust support team to look into the queries of this new integrated solution.

Solution Overview

Aircel evaluate the Bridge2Call Solution and found suitable as per their need. After that to re-confirm their evaluation, Aircel experts performs integration tests and Bridge2Call Solution pass out successfully from this testing.

Bridge2Call develop separate tree that provide the ease to launch ‘International Calling’ service successfully and also provide ‘User Friendly’ web-base interface. Now, Bridge2Call looking after Web Purchase and Management for Aircel subscriber, subscribed for ‘International Calling’ Service. Bride2Call also customize the IVR feature and make it suitable for every telecom circle where Aircel having their operations in action. Additionally, Bridge2Call implemented exclusive Rate Management –feature that enables the Rate Overriding functionality.

Aircel counsel Bridge2Call as ‘Intelligent Solution’ after successful implementation.

Business Benefit

Aircel is able to manage service in very well organized manner and provisioning of services is become quicker thereby improved their overall performance and subscriber base.

Aircel able to manage product and offer repository efficiently and accurately, because of exclusive ‘Rate Management’ feature. Due to this, Aircel builds confidence among the subscribers and this is prime factor for ‘Business Success’.